There are many cases in which developing a stand alone application doesn’t make sense for your business. However, that does not mean that you have to stand outside of the mobile market looking in. Traditional websites, are often not built to be displayed on mobile device screens; their layout is too big and they often include elements that will not run on certain mobile platforms. Therefore, to reach a mobile audience, you need to tweak your existing website so that it can be more user friendly. There are a couple of different ways you can do this:
One way to do this is to create a separate version of your website designed exclusively for mobile. This version would feature few to no images and condense your menu into buttons. What happens is that when a user’s device sends a request to the server for information, it has a unique code that tells the server what kind of device it is. Then the server can send back the information you have specifically designed for mobile use. In this way you can provide your visitors with a website interface that is user friendly on their mobile device. This method has its disadvantages though, for instance the server does not always pick up that the device requesting information is a mobile device and can sometimes send the full version of your website. In addition, it is more costly because you are building a whole separate website designed for mobile platforms. However, if you are looking for an effective way to deliver essential to content to your mobile users this method is a tried and tested way of doing so.
Mobile Optimized Websites
This is a more effective way to create a website that is accessible to both your desktop and mobile device visitors. In this method, designers utilize mobile website design techniques like creating smaller display spaces and focusing on multimedia formats that work across platforms both mobile and desktop. In addition, designers employ HTML5, the latest version of the web programming language, which was designed to make content accessible regardless of the device you are accessing it on.
To learn more about which option is best for your needs contact Nourtek Solutions for a quote today!